iphoneruler.com » sympathy http://iphoneruler.com iphone news Wed, 08 Sep 2010 07:29:55 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Why would Apple offer rebates to customers who already gave them money and bought the iPhone at the $600 price http://iphoneruler.com/why-would-apple-offer-rebates-to-customers-who-already-gave-them-money-and-bought-the-iphone-at-the-600-price/ http://iphoneruler.com/why-would-apple-offer-rebates-to-customers-who-already-gave-them-money-and-bought-the-iphone-at-the-600-price/#comments Wed, 02 Dec 2009 06:03:36 +0000 Admin http://iphoneruler.com/?p=14 Why would Apple offer rebates to customers who already gave them money and bought the iphone at the 0 price?
I could guess it has to do with brand loyalty and the rebates being an attempt to show sympathy and trustworthiness, therefore simultaneously winning the hearts of on-the-fence consumers and also wining back apple fans who got burned by the 200 dollar price drop.
Could there be any other reasons?

Thanks for your help, all.

]]> http://iphoneruler.com/why-would-apple-offer-rebates-to-customers-who-already-gave-them-money-and-bought-the-iphone-at-the-600-price/feed/ 1